Advanced Tracking & Measurement Program by Prashanth Joel
32 modules
·32 lessons
Your Instructors



Rahi Masum Reja
Course Overview
What you'll get out of this course
Syllabus
INDUCTION 1 lessons
1 - What is Web Analytics? 1 lessons
2 - Understanding of Google Tag Manager 1 lessons
3 - Understanding Tags, Triggers and Variables 1 lessons
4 - Google Analytics 4 1 lessons
5 - Fundamentals of Java Script 1 lessons
6 - CSS Selectors 1 lessons
7 - Form Tracking 1 lessons
8 - FORM TRACKING - Part 2 1 lessons
9 - Cross Domain Tracking 1 lessons
10 - Cross Domain Tracking 1 lessons
11 - Facebook Pixel 1 lessons
12 - Facebook Pixel Part 2 1 lessons
13 - Serverside Tagging 1 lessons
14 - Facebook Conversion API Setup 1 lessons
15 - Server Side Tagging for Ecommerce 1 lessons
16 - Data Layer on Shopify 1 lessons
17 - GA4 Report for Shopify 1 lessons
18 - GA4 Browser side tracking for shopify 1 lessons
19 - GA4 Server Side Tracking for Shopify Website 1 lessons
20 - GA4 Server Side & FB Conversion API setup for Shopify 1 lessons
21 - Google Ads Browser Side Tracking 1 lessons
22 - Google Ads Tracking 1 lessons
23 - Google Ads Tracking 1 lessons
24 - Pinterest Browser and Server side Tracking 1 lessons
25 - Snapchat Browser and Server side Tracking 1 lessons
26 - LinkedIn Browser Side & Server Side Tracking 1 lessons
27 - Microsoft Ads Tracking 1 lessons
28 - Enable DataLayer on a Custom Website 1 lessons
29 - Cookie Consent Banner Setup 1 lessons
30 - Tiktok Browser Side & Server Side Tracking and Ga4 reports and Marketplace 1 lessons
31 - App Tracking 1 lessons
Your Instructors
Namratha Khyani

Rajeshwar Muthyal

Prashanth Joel

Rahi Masum Reja