Advanced Tracking & Measurement Program by Prashanth Joel (Recorded)
32 modules
·32 lessons
Your Instructors
Namratha Khyani
Course Overview
Course overview will be available soon.
What you'll get out of this course
Learning objectives and goals will be outlined soon.
Course content
INDUCTION
1 item
1 - What is Web Analytics?
1 item
2 - Understanding of Google Tag Manager
1 item
3 - Understanding Tags, Triggers and Variables
1 item
4 - Google Analytics 4
1 item
5 - Fundamentals of Java Script
1 item
6 - CSS Selectors
1 item
7 - Form Tracking
1 item
8 - FORM TRACKING - Part 2
1 item
9 - Cross Domain Tracking
1 item
10 - Cross Domain Tracking
1 item
11 - Facebook Pixel
1 item
12 - Facebook Pixel Part 2
1 item
13 - Serverside Tagging
1 item
14 - Facebook Conversion API Setup
1 item
15 - Server Side Tagging for Ecommerce
1 item
16 - Data Layer on Shopify
1 item
17 - GA4 Report for Shopify
1 item
18 - GA4 Browser side tracking for shopify
1 item
19 - GA4 Server Side Tracking for Shopify Website
1 item
20 - GA4 Server Side & FB Conversion API setup for Shopify
1 item
21 - Google Ads Browser Side Tracking
1 item
22 - Google Ads Tracking
1 item
23 - Google Ads Tracking
1 item
24 - Pinterest Browser and Server side Tracking
1 item
25 - Snapchat Browser and Server side Tracking
1 item
26 - LinkedIn Browser Side & Server Side Tracking
1 item
27 - Microsoft Ads Tracking
1 item
28 - Enable DataLayer on a Custom Website
1 item
29 - Cookie Consent Banner Setup
1 item
30 - Tiktok Browser Side & Server Side Tracking and Ga4 reports and Marketplace
1 item
31 - App Tracking
1 item
Your Instructors
Namratha Khyani
Rajeshwar Muthyal
Prashanth Joel
Founder - Measure Marketer
Hi, I’m Prashanth Joel Reniguntala, a Measurement and Tracking Expert specializing in advanced analytics and high-end tracking implementations.
With over 14+ years of experience in Google Analytics, Meta Pixel, Google Ads Tracking, and other marketing platforms - and 6+ years in complex Google Tag Manager implementations - I’ve built a reputation for delivering precise, actionable insights through expert data collection and tracking strategies.
Rahi Masum Reja
Tracking & Measurement Expert
Rahi Masum Reja is the creator of the popular Chrome extension Data Layer Checker Plus and is currently building an exciting new product, Signaly, alongside Prashanth. With over a decade of hands-on experience in Web Analytics, Rahi brings deep expertise and practical insights that have helped countless marketers and developers simplify their tracking and measurement workflows.
John Paul
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